As a creative, I have a pretty defined color palette that informas most of my personal projects so I always start from there. These are my signature colors that show up in the clothes I wear, the decor of my home, and almost all of my personal branding projects.
I started with this version of my personal palette:
As I was working on the logo, it was missing one key color family – yellow. Yellow is not one of my favorite colors but it was needed to complete the rainbow. I found a rich golden yellow shade that I really like and add it in and the R2 palette was complete.
