Here’s where I’ll post about my journey to starting R2 – The Brand.
- Dealing with Discouragement
For the last week I’ve been digging into the hardest part of starting an online business – letting people know you exist. In the e-commerce industry it’s called eyeballs but it’s marketing. Billions of dollars are spent each year by companies to let us know about their brand, new, shiny product and to keep older… Read More »Dealing with Discouragement - Logo design continues – playing with colors and shapes
š Behind-the-Scenes: Creating My Signature Rainbow Logo š Hello, wonderful friends! Today, Iām excited to take you behind the scenes of the creative process that brought our signature rainbow logo to life! šØāØ It all started with the simple yet powerful arch shape of a rainbow, a beautiful symbol of hope and promise. I envisioned… Read More »Logo design continues – playing with colors and shapes - Color Me Tonya
As a creative, I have a pretty defined color palette that informas most of my personal projects so I always start from there. These are my signature colors that show up in the clothes I wear, the decor of my home, and almost all of my personal branding projects. I started with this version of… Read More »Color Me Tonya - Designing a Logo
One of the first things I like to do when creating a new brand is to create a logo. Something about that makes it an official thing for me. Yes, it’s just a graphic but it’s something that can be shared with others as I talked about the idea to help them get the vision.… Read More »Designing a Logo - Starting Up
Hello World! I’m Tonya and this blog is to document the process of starting Reconnecting Rainbows (R2), my Christian merchandise brand and Bible study blog. I little bit about me…I love the process of starting brands. I enjoy everything from the initial inspiration of a new idea, to the strategic thinking and planning out what… Read More »Starting Up